Just Eat It Denver! Raises $17K for Food Rescue Organization We Don't Waste

Having worked for the Obama Administration and as a serial entrepreneur, shepherding several successful startups, I’ve had my share of interesting professional experiences.

But hosting a screening of the indie food film “Just Eat It, A Food Waste Story” will go down as one of the proudest and most memorable moments in my career.

Michael Locatis, CEO, 915 Labs

Michael Locatis, CEO, 915 Labs

Some 200 people joined 915 Labs for the premiere of the award-wining documentary at Denver’s Exdo Event Center on Tuesday, October 21st, raising more than $17,000 for the innovative food rescue organization We Don’t Waste.

From mingling with old and new friends to noshing on food truck fare to listening to the panel of food experts, the evening was a home run. But the highlight of the event was the film: an eye-opening and compelling exposé on the amount of food wasted in this country. I am confident that everyone left that night re-thinking the food they buy, where they discard their food waste and how changing those habits even slightly can have a positive environmental and social impact.

915 Labs COO Matt Raider — who provided the evening’s musical entertainment — and I are proud to have teamed with event sponsors Berenices, Calix, Ciena, Cisco, Connect Denver Foundation, Coriant, Exdo Event Center, Fortis Asset Management, GENBAND, Infinera, OSP Magazine/OSP Expo, Rebound Solutions, SingerLewak in raising awareness of food waste and insecurity and supporting of the efforts of We Don’t Waste. For me personally, being able to share the event with my wife, Jeri Wolf, an executive at CenturyLink who also served on the planning committee, made the evening complete.

As a company, 915 Labs will continue to work toward a more sustainable future for global food — and we invite concerned citizens in Denver and around the world to join in those efforts. If you haven’t already seen “Just Eat It, A Food Waste Story,” –it is now available through iTunes and Amazon — it’s a great first step. Just be prepared: it will forever change the way you think about misshapen fruit and ‘sell by’ dates — and we’ll all be a little better off for it.

Photo credit: KokoBStudio.com